How many times have you reached out to friends seeking a specific service or product locally, then had to await a response? Wouldn't it be nice to have this information at your fingertips?  In short, EXPLORE BR serves to accomplish this through an online directory of businesses and services dedicated to the residents of Bridgewater-Raritan and surrounding communities.

​

 

EXPLORE BR's MISSION

EXPLORE BR was created to provide a convenient resource and central repository for consumers to search for local products and services as an alternative to chain and big box options while offering an opportunity for increased visibility to the many local, independent small businesses, freelancers, and self-employed business ventures.

​​

SMALL BUSINESS TARGETS

This directory offers an opportunity for increased visibility for small, independent businesses that are not receiving the marketing support of a larger parent company or corporation through a franchise or any other partnership. EXPLORE BR's target businesses may not necessarily be located in Bridgewater, but their products and services should be easily accessible to Bridgewater-Raritan residents. ​

• Self-employed contractors, consultants, and freelancers

• Independent small businesses owners

• Anyone providing a niche product or service

• Side hustles

​

GOALS

Short Term (Phase I)

​

• ​​​Gain enough interest in listings from local businesses to initiate launch (50-100).

• Build a user base through multiple channels.

• Establish streamlined communications with business owners.

• Measure results and establish key metrics.

​

Long Term (Phase II)

​

• Explore subscription options.

• Explore upgrade options: Likes/Star Ratings, Ads, Emails, Events, Blogs.

• Establish streamlined communications with subscribers.